Electraline Group

Electraline Group develops, produces and distributes electrotechnical components and systems since 1990.

Electraline’s strengths are the international presence, the high level of vertical integration and its self-owned production plants located in the EU, Russia and China. Electraline’s state-of-the-art automated logistic facilities enable the company to promptly service customers located in the entire European Union, Eastern Europe and Russia. With the objective of strengthening the global presence, Electraline has established tight partnerships with leading distributers located across the world.

Electraline R&D and Design team have contributed the company’s ascent to market leadership positions. Electraline’s management supervisors lead our organization as role models and encourage our team to set and achieve ever more arduous strategic objectives and targets.

Electraline is thrilled to embark on complex product development journeys and to bring innovative design-oriented solutions for problems and complaints received from our closed loop marketing scheme.
Electraline success is celebrated by the thousands of satisfied partners worldwide and certified by the international design awards Red Dot Award and iF Design Award.

Download Electraline Group presentatiton

Our Mission

Our Mission

We provide design and high quality products that improve consumers’ lives. With this effort we create value and assure a profitable and long-lasting growth.
All this is possible thanks to the talent of our passionate staff and to the trust our clients and suppliers place on us.

Our Values

1

Flexibility

We move fast to seek the opportunities the market presents to us.
2

Operational efficiency

Our goal is to eliminate waste and errors, by ensuring we have the best processes and improving quality and safety in every operation.
3

Multinationality

We embrace diversity and look for synergies while learning from each other.
4

Comsumer engagement

Keep them updated with our news and renewals.
Learn from their experiences and feedback to improve our products.
5

Innovation and Renovation

We keep our focus on the innovation and renovation of our products and processes. We focus on ongoing renewal to keep our clients excited.
6

Premiumization

Our clients are looking to improve their home faster and more easily and they are willing to pay for it.
7

Quality by Design

Our design process guided by the consumers’ need and by safety and regulatory requirements.

Production

Since 2004 our production center is active in Ningbo, China.

Certificato ISO 9001

BSCI Business Social Compliance Initiative

6S Management System

icon_avvolgicavo e prolunghe bricolage DIY Cable reels and Extension cords
Garden Cable reels and Extension cords
icon_spine prese adattatori Plugs, Sockets and Adaptors
icon_cavi Cables

Find us

The good geographical location of its companies and distributors enable quick deliveries in all European and non-European countries,  which in recent years has consolidated its presence in the majority of organized distribution centers allowing to hold a full  range able to meet the different requirements of each country.
Find us

Our History

2021

Electralock™ has been awarded twice by the prestigious Design Awards.

- Red Dot Design Award 2021
- iF Design Award 2021

2017

The automatic warehouse is implemented in the headquarters in Italy. Following the success of the project, 23000 m² of land is purchased in France to replicate the project.

2015

New distribution agreements are stipulated in South America especially in Uruguay and Chile.

2013

Shanghai trading moves to Ningbo, close to the production plant. New staff is hired, Electraline’s focus amplifies on design and production.

2008

Incorporation of
000 Electraline Russia.
In the following years Electraline will open companies in Latvia, Ukraine and Belarus.

2005

Incorporation of Electraline China Ltd, trading in Shanghai and launch of our production plant in Ningbo NBYLK Electrical CO. Ltd.
Electraline becomes a producer.

1997

Electraline started the first importations from China.

1997

Incorporation of Les Cableries de Bagnere de Bigorre SA, then renamed Electraline CBB SA.

1996

Electraline 3PMark
was established by
Luigi Filippo Radice Fossati.

Heritage

Pirelli Cavi established 3PMark SpA, a company specialized in cable coils and cable by meter.